HELLO, ADVENTURER!
I’m Panji Kadar Rahminto, a marketer, builder, and curious mind interested in how things grow, evolve, and compound.
I’ve been working in digital marketing since 2012, helping businesses across travel, services, and property turn ideas into measurable growth. Along the way, I’ve worked across strategy, performance marketing, technology, and team building across Southeast Asia and Australia.
But marketing is only one part of what I’m interested in.
I’ve always been curious about markets, businesses, technology, and the systems behind long-term growth. That curiosity has led me to explore investing, trading, and capital allocation, including Rahminto Alpha Index (RAI), a framework I’m developing to track and evaluate portfolio performance.
I also believe not everything needs to be optimized. Some things are simply worth creating. That’s where music, writing, and personal projects come in.
This website is my space to document the journey: the work I’ve done, the things I’m building, the ideas I’m exploring, and the lessons I pick up along the way.
